Complete Coverage of the Trade Lifecyle
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Follow the Money Insights
Where are buyers focusing their attention? What specifically drives value and risk perceptions? Follow the Money Insights help firms calibrate their technology strategy, providing a benchmark of priorities across front, middle and back office technologies.
The Follow the Money report provides findings on the technology's current state, installation dates, spending, as well as the line-of-business budget. The report is based on Adox Research's survey of technology buyers. Between December 2016 and January 2017, Adox Research reached out to more than 100+ technology buyers, and surveyed them across 16 technology areas to learn about the lifecycle, value, and outlook for key technologies. Each report offers a wealth of data that can feed into strategy and market sizing projects as well as pointed insights and data for content marketing programs and sales campaigns.
The Follow the Money report provides findings on the technology's current state, installation dates, spending, as well as the line-of-business budget. The report is based on Adox Research's survey of technology buyers. Between December 2016 and January 2017, Adox Research reached out to more than 100+ technology buyers, and surveyed them across 16 technology areas to learn about the lifecycle, value, and outlook for key technologies. Each report offers a wealth of data that can feed into strategy and market sizing projects as well as pointed insights and data for content marketing programs and sales campaigns.